Gaston lenotre & lionel poilane story
Free Essay: In the world of baking appoints two out of many great leaders by the names of Gaston Lenotre (age 88) and Lionel Poilane (age 57).!
On October 31, 2002, a helicopter crashed into the Bay of Cancale off the coast of Brittany.
Its pilot - world-renown baker Lionel Poilâne. Its passengers - Poilâne's wife Iréna and their dog. They were headed for the Ile des Rimains, where they owned the only home on the island.
Gaston.
All three perished.
Poilâne was the owner and the mastermind behind the Poilâne bakery, established by his father Pierre in 1932 at 8, rue de la Cherche-Midi, Paris 6ème. He took control of the shop in 1970 and turned it into a veritable empire of breadmaking.
Never forsaking old, tried-and-true equipment, the best of ingredients and human skill, he ingeniously introduced a touch of modernity here and there to maximize both the productions and the marketing of his pain levain (sourdough bread).
Poilâne baptized this philosophy "retro-innovation".
With two bakeries in Paris and a suburban facility that operates 24 ovens, production hovers at around 7,000 loaves